Business Blogging now a strategy
By TJ MacDonald | May 7, 2008
In an earlier post I talked about blogging as a part of business strategy, and identified an excellent, free learning resource for people wanting to get a solid grounding in business blogging.
Though written a few months ago my comments point to an excellent use of blogging by Mark Joyner of Simple-ology fame, in which he uses his blog posts to help people in his marketplace learn things that are good for his business.
Joyner cleverly takes his readers beyond ‘information’ to ‘action’ by offering his blogging course free to anyone prepared to spread the word for him in their own blog. I did. Many did. From personal blogs to a multitude of business blogs like Tshombe Brown’s “Coaching for Real Estate Agents“, people started talking.
As an indication of the viral nature of this form of communication, just consider how many people are blogging about blogging.
My interest in this relates to the different ways business people are using blogging to influence marketplace learning. However you view blogging for business, you are now, unlikely to be alone. Here is a handful of some of the latest views being expressed online:
Why corporate business blogs are important to your marketing strategy - It is becoming more and more important for corporations - as well as businesses of all sizes - to have a blog in today’s world where so many people own computers. But if your business has put off starting a blog for far too long, …
Boost Your Online Business With Effective Business Blogging - Statistically speaking, business blogging is the fastest growing form of online advertising, and the key is that there aren’t any catchy words to toss out, no copy and paste data entry to deal with, and no fees for competing with the …
The new rules of Business Blogs - Just came across this wonderful free E-book by Linas Simonis called “The new rules of Business Blogs“. This short and concise e-book explains how business owners and managers should act in blogosphere if they want to make maximum …
Comment on Why corporate business blogs are important to your … - Interesting how more & more disciplines are interconnected; brand management, SEO and Social Media are feed into ‘blogging…
So, what do you think about the uses and benefits of business blogging? Go talk to your colleagues, write on your own blog, or click the comments button below and share your thoughts.
Topics: Tools tips techniques, Reviews and recommendations, On marketing |
May 7th, 2008 at 1:30 am
oh yea….
May 13th, 2008 at 6:55 am
TJ, thank you for mentioning my e-book “The New Rules of Business Blogs”.
I hope that it will help your readers better understand business blogging and benefit from it.
Thank you!