Tools tips techniques

Business Blogging now a strategy

Wednesday, May 7th, 2008

In an earlier post I talked about blogging as a part of business strategy, and identified an excellent, free learning resource for people wanting to get a solid grounding in business blogging.
Though written a few months ago my comments point to an excellent use of blogging by Mark Joyner of Simple-ology fame, in which he […]

No Hologram? Do Video!

Monday, February 11th, 2008

Not everyone has the resources to do a Star Trek trick and beam into a distant location as a walking-talking hologram that’s life-size, full-colour, three-dimensional version of themselves.
When Prince Charles addressed the World Future Energy Summit (as a hologram), he suggested a substitute. Globe trotting business people were challenged to make more use of teleconferencing […]

Lots to learn from blogs

Wednesday, January 2nd, 2008

Let’s have a specific example of electronically-assisted learning in process.  Even better - one that illustrates its power for commercial advancement.
Blogging is a great place to start, particularly given how easily it teams up with humble emails.
Marketing maestro Mark Joyner created a behavioural philosophy he named Simple-ology, the simple science of getting what you want.  […]